We are at Interbike Show in #LasVegas #stand8132…come to visit us to touch, see and know better our cycling socks and the stories behind them. Also to discover what passion for cycling means because MC², our Us distributor, has sport in its destiny as well as we have it. MC² is high end import andContinue reading »
Solo riding is a beautiful full gas endeavour. There are you and yourself. Swinging your legs over the top tube. Pushing the pedals. Gathering all the power your body can yeld. Riding so hard that no mortal can hold your wheels. Smelling the air and finding the wind. Grabbing it and galloping like the horsesContinue reading »
A new running socks are born, inspired by Roberto Nava. Runner. Shoes specialist. A man who can let you run like you never did before.
When he starts running you can only keep your mounth closed. He is stealthy. Sinuous. Refined. Elegant. Then he stops and he is talkative. Fun. Cheerful. Able to manage a huge team of female runners. A real gentleman on the track. We love him.
Meet Roberto Nava on runlikeneverbefore
P.S. just a few words about the Runlikeneverbefore compression socks is a special model with a 3D structure, a padded zone on the sole that provides added cushioning to the heel, shin, calf and stand the ground the Achilles.
These socks are strategically designed that give the best performance during and after the training. The stretch fabric provides graduate compression to increase circulation in the feet and lower legs and reduce lactic acid buildup.
These socks provide targeted support to arch of the foot, and stabilize the ankle joint to reduce fatigue and prevent cramps. Moreover they give you relief from aches and pains without restricting your movement.
No matter the distance, you can recover faster after exercise and your legs and feet will feel fresher the next day.
Two of our ambassadors became Ironman, this is the story of their adventure.
You can’t know how fast meant fast for her. For us it was faster then ever. She was unconventional, with those coloured jumpsuits covering half of her vigorous body. She amazed the world with her long nails painted with fairy tale scenes. That day at Indianapolis she wolfed down 100 meters as they were theContinue reading »
There are many reasons a person decides to run a marathon. I have never been a runner but I have always been sportive. Running the NYC Marathon was my 40 years old challenge. It was my present for reaching such a milestone. I have worked and trained hard to be able to run 26.2 miles.Continue reading »
Hey folk it’s Christmas time and all you NEED is love. True! But Santa told us that if you have also a nice pair of cycling socks or running socks your Christmas will be WONDERFUL. Moreover, he told us about this sort of Merry Christmas socks game. You wanna be in? Read below 😉 TWS:Continue reading »
There is a sort of alchemy between the two wheels and a cup of coffee. Eric and Arjan know this well. This is why these two guys founded Freem Bikes&Coffee in the centre of Utrecht were coffee and bikes are mixed in a special place. This small shop is specialized in urban bikes, and accessories.Continue reading »
Not just a race. We present you some footage from RHC Milano 2015 with athletes and our ambassador Matteo Serone.
Since yesterday our Wonderful Socks are even Iron. After a 100km run through the Sahara, they deal with a huge test: an Ironman. Thanks to our ambassadors Davide Colombo and Marco Viganò,whom fully formed more then one year of hard training and finally raced the famous challenge in Klagenfurt. What is an Ironman? As isContinue reading »